Turn Alexa into your office assistant
Alexa has made Amazon proud by going beyond basic functions like providing weather updates, streaming music, and setting alarms. As her developers continue to improve on her capabilities, business users can look forward to a revolutionary, one-of-a-kind office assistant. Create and manage to-do and shopping lists You have meetings to [...]
How consumer habits changed the web
The average web user’s attention span gets shorter every day. People don’t want to spend hours sifting through a website to find the information they need; they want it as soon as the page loads. To keep up with the times businesses have drastically changed how they develop their websites. [...]
How to create engaging content
With 4.75 billion pieces of content shared on Facebook and 500 million tweets shared every day, harnessing crucial social media data is becoming an increasingly monumental task. Businesses need to leverage social media in order to deliver relevant and personalized content to customers. You can make it happen by taking [...]
Marketing your SMB with Pinterest
Last October, Pinterest launched its first paid advertising service, “Promoted Pins,” which is geared toward large enterprises. Recently, a similar product named “DIY Promoted Pins” was released for small- and medium-sized businesses. This shows how popular social media has become in helping to establish an online presence for your business, [...]
Make your SMB stand out on social media
To truly make an impression on consumers, small- and medium-sized businesses are pulling out all the stops. Standing out from your competitors could increase your chances of earning revenue. Many SMBs are now turning to social media and content marketing strategies to gain a competitive edge. Stay one step ahead [...]
Get ahead in social media with these 10 tools
As a small business owner, you only have so many hours in the day, and managing your social media accounts is likely at the bottom of your to-do list. But while it can be easy to simply put off those social media updates, you know in the back of your [...]
Adding value to your company’s blog
Blogging has gone from being a fun side project for aspiring creatives to an absolute necessity for businesses of all sizes. For many companies, especially small to medium-sized ones, it’s likely to be just about the only web page that is updated with any regularity on their websites. And that’s [...]
Boring brands can succeed on social media
For many business owners who have dabbled in social media, they may think their efforts have been in vain and growing a large social media presence is impossible. They may go as far to believe that social media simply doesn’t work, especially when you don’t have an exciting brand like [...]