BI is not just for the big boys
Most of us don’t normally associate Business Intelligence (BI) with small- or medium-sized businesses (SMBs). The huge investment required to hire data-delving specialists makes us think BI is only for larger organizations. But this is no longer the case. Not only does a growing selection of self-service tools make BI [...]
Comparing the top business dashboards
A dashboard is a single display that provides all the information you need to make important business decisions and manage your company. While dashboards are generally helpful, you need to choose the one that works best for your company’s objectives and goals. Here are three types of business dashboards to [...]
Big data helps hospitals in a big way
The healthcare industry struggles when it comes to trying to keep up with the latest technology on the market. Thankfully, the rise of more affordable cloud solutions and increased storage availability mean hospitals and clinics can finally catch up and implement direct improvements to hospital performance, such as lowering hospital [...]
Why CRM is important to your business
Investing in customer relationship management (CRM) software is absolutely essential for small- and medium-sized businesses that want to up their sales performance. It helps sales departments understand their clients, tailor their marketing efforts, and more. If your business isn’t using CRM yet, here are five reasons why you should. Grows [...]
Improve the value of your business data
Are you making the most of your business’s greatest assets? The data your employees and customers generate is an unsung hero, just waiting to take your business to the next level. Obviously, enough information can help any company make better decisions, but how can a small or medium-sized organization use [...]
Microsoft Power BI and Office 365 analytics
As machine learning, digital storage, and analytics software get more advanced, data is becoming more valuable than ever. Even businesses that don’t rely on data to operate are starting to find ways to get more value out of their information. Microsoft’s newest platform is an excellent example of that -- [...]
Why your business needs CRM
The right technology investment can lead to business success. With customer relationship management (CRM) software at the helm of your sales and marketing efforts, you can nurture long-lasting business relationships and improve your bottom line. If you need a little bit more convincing, we’ve compiled five more reasons why your [...]
BI Technology: Budgeting for the New Year
The use of Business Intelligence technology in making business decisions is a relatively new small business trend. BI software pulls information from a company's raw data across the board so that enterprise owners and executives can make decisions for the future of the company. Read on to see how businesses [...]
Big data helps hospitals lower readmissions
For hospitals, readmission rates are a key performance indicator (KPI). They indicate the quality of care your practice provides and what sort of resources you need in reserve to avoid overcrowding. Some legislation even reduces government payouts to hospitals with high readmission rates. Regardless of whether you want to avoid [...]
The age-old marketing tool you’ve forgotten
From free information products such as ebooks to brochures and email campaigns, today’s marketers have a wealth of tools and tactics at their disposal. While content marketing and social media garner most of the attention in the marketing world, it’s easy to forget about tried and true techniques that are [...]